Celebrate healthy product choices on World Ecolabel Day
11 Oct 2021
On the second Thursday in October each year, World Ecolabel Day (WED) is celebrated in more than 50 countries. This year, it takes place on Thursday 14 October. It’s a day to focus on ecolabel products and services that are proven to be environmentally preferable and performance tested, so you are ensured the best products for your health, the health of your clients and the health of the planet.
Consumers, companies and communities worldwide will celebrate by discovering the ecolabels available in their own countries, buying and using third-party certified products and services and sharing the good news with family, friends, neighbours and colleagues.
This year, as part of the Global Ecolabelling Network's celebration, a new international ‘Look Closer’ ecolabelling campaign is being launched. This campaign is designed to educate procurement officials about avoiding greenwashing and to help them insist on products and services with life cycle-based ecolabels. The New Zealand Ecolabelling Trust will be sharing a video for the campaign on their LinkedIn, Instagram and Facebook channels, so be sure to look for that on 14 October.
Our local ecolabelling programme is Environmental Choice NZ, run by The New Zealand Ecolabelling Trust. Resene has the most extensive range of Environmental Choice NZ approved paints and coatings, ranging from interior and exterior paints to wood stains, primers, sealers, clear finishes, textured coatings and specialty finishes. There is a Resene Environmental Choice NZ approved product to suit most projects.
To learn more about World Ecolabel Day, visit the event website.
Published: 11 Oct 2021